As a social media marketer, your job is to get your audience’s attention and keep it. Whether you are doing it through Facebook or other platforms, the goals remain the same. Always keep that in mind. However, while the fundamental … Read More »
Creating content for social media is not easy. The basic idea is simple. But going from idea to execution is complicated. It is not a one-trick-pony. After all, you are going to be dealing with billions of potential audiences with … Read More »
Online Marketing has grown rapidly. Too rapidly? That might be debatable. However, there is no doubt that the avenues and strategies have diversified over the years. There was a time when SEO and Google Analytics were the only boards in … Read More »
The Facebook Marketing system has shown no signs of slowing down. The social media platform has significantly evolved in the past few years. To a certain extent, it has reached a level of complexity that can be daunting to beginners. … Read More »
“Mobile social media marketing is the future of Facebook”. This is the battle cry of some experts in the industry. Facebook is actually refocusing on the desktop version of the platform, as noted in this article. However, there is merit … Read More »
One thing I keep hearing about Facebook Marketing among those who have been hesitant about trying it is that it is “expensive”. This is also the case when advertising using its sister social media platform Instagram is mentioned. This threw … Read More »
Funny thing I have been asked recently from colleagues and friends: Why is it a big deal to use Facebook Marketing? I was THIS close to doing a Homer impression of his famous “D’oh!” reaction. But then I got to … Read More »
Facebook Marketing in 2020 has a somewhat mixed disposition and perception from the outside. Due to the controversies with regards to data privacy and personal information breaches in the past couple of years, one could say that Facebook as a … Read More »
Something that I always hear from both newbies and veterans in Facebook Marketing: It’s that Facebook’s Marketing tools and features are HARD. All right, let us be honest. Facebook Marketing is as much a science as it is an art … Read More »
Happy New Year 2020! With a brand new year, this also means some brand new developments in the social media marketing, in general. Facebook marketing, specifically has had a string of new developments. There will always be room for “tried … Read More »